Aan Sriyani, CFP

On Strategy consulting, one can really focus developing value proposition around : Hidden Growth Potential, Industry Disruption, Competitive Advantage, Align strategy with execution, Maximizing ROI. These are the areas mostly business are struggling.

BDCs need to present data-driven evidence of the value they've delivered during the existing contract. This could include increased sales, improved customer retention, cost savings, or other metrics aligned with the initial agreement. This will clearly showcase how the BDC's efforts have translated into a positive ROI for your company. This strengthens the argument for contract renewal and positions the BDC as a strategic asset.

While referral program, membership, loyalty points are great, but do not underestimate Relationship-Building Activities. It could be organize exclusive client events, peer-to-peer connections community, or offer dedicated account management for your top clients. These initiatives nurture trust and go beyond transactional relationships.

Here's the bare minimum to build a strong business development team: They know how to hustle, building relationships, and know how to close deals. They are willing to understand your industry, predict trends, and create winning strategies. Industry knowledge is key. Numbers drive their decisions.

In today's dynamic market, growth isn't optional, it's essential. One thing you probably missing out is social selling. Seriously, on B2B, social media isn't just for cat and dancing videos anymore especially here on Linkedin. Equip your BD team with social selling skills where you can build relationships, and understand their needs.

I've seen countless interns blossom into amazing BD leaders. But what separates those who hit the ground running from those who get lost in the shuffle? I'll share you 3 tips will work: (1) Soak up everything you can! Ask insightful questions, shadow senior team members on calls, and actively participate in meetings. (2) Don't wait to be spoon-fed. Research industry trends, analyze competitor strategies, or identify potential leads that align with the company's goals. I want you to know that showing initiative shows your curiosity and commitment to the role. (3) Start your network. Connect with colleagues across departments, and build relationships with potential clients. Your network is your net worth, and you start building it early.